It gives me so much joy to help business owners create a digital presence as excellent as their physical presence! I started teaching myself digital marketing when I was working in downtown Baraboo in 2017 and I would make online content when the shop was quiet. Since then, I just never stopped learning and creating.
Available Within 2 Hours of Baraboo, WI
1) Strategy Meeting
I start my work with each client by evaluating their current online presence and establishing the goals for what we are creating
Topics We Discuss:
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What are the strengths, weaknesses, and opportunities of your current digital footprint? What do the analytics of your current website tell us?
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What technology will help you best meet your goals (Wix, Wordpress, Shopify etc.)?
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What's your "brand" and elevator pitch? Who is your audience?
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How will you keep your online content updated?
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What search terms do you want to rank for?
2) Onsite Photos
Research shows your customers are only reading 28% of your written content, meaning you're probably conveying more information about your business using images than words! In fact, your customer's first impression of your business forms in only 50 milliseconds. (source)
Onsite Photo Process:
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During our strategy session, we'll get a sense of how fancy you need your images to be.
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For basic websites, I come in and take images myself.
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If we need something more robust I schedule time with a photographer/ videographer in my network and we arrange to have "actors" onsite.
3) Build Out
Once we have the content and strategy ready I go and do my work!
After I complete my part, I will give you time to review and make any final edits so it's just the way you want it!
My Specialties:
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Web Design
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Website Refresh
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Search Engine Optimization
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Social Media Calendars
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Photo Libraries
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Brand Guidelines
River Haven Homeless Shelter in Portage, Wisconsin is an amazing local charity and together we were able to create a website that did justice to their story! Check out the before and after side by side.